The design sprint is the diagnostic tool we use to collaboratively determine the problem, propose solutions, and test our hypotheses.
By reducing distractions, gathering the appropriate stakeholders, and applying a disciplined and proven analytical approach, design sprints effectively get much accomplished in little time. This approach clarifies goals, problems, and solutions for EVERYONE involved; not just a siloed creative group, separate from the clients, developers, and users.
Schedule a 30-minute to chat about a design sprint for your project.
Identify The Root Problem Together
Through targeted exercises aimed at revealing assumptions and understanding the needs and experiences of all the users involved, the group will work together on a shared understanding of the real problem, so that we have a clear direction on solutions to design.
Generate Ideas To Discuss
With a shared understanding of the problem, everyone in the group will participate in idea generation exercises, ensuring all ideas are brought to the table and discussed. Exercises get the creative juices flowing and break down the "creative barriers" to ensure no solution is left unexplored.
Test And Challenge Ideas To Find The Right Solutions
With ideas and solutions mapped out, the team can explore all of the potential ideas and determine which solutions merit consideration.
Build And Test In Days
With an idea to test, the team can work on a simple prototype to put in front of real users. This breaks down the hurdles of a normal project process and gets real ideas in front of users in days rather than months. This process reduces wasted time and resources spent going down the wrong path and yields helpful feedback early on which to iterate.